“Rick does not teach the mechanics, but everything else in order for the mechanics to happen.”
— Alex Hickman, Developer, Birmingham, UK

• Used subliminal techniques to build a media business that achieved unprecedented success in the United States and Australia, introducing numerous firsts in both music and television.

• Created the world’s most recognisable international property brand.

• Acknowledged contributor to the bestselling books Body Language and Talk Language (1986), which sold over 18 million copies combined.

• Recognised as the highest-paid speaker in Australia, earning over $20,400,000 in 42 months, according to official records.

• Pioneered entry into Asian markets by introducing finance options for expatriates—a world-first for investment in the “New West.”

Understanding the brain’s capacity to rapidly and efficiently absorb information without fatigue, the author crafted this book using the following techniques:

1. Optimised readability: Written to be easy on the brain using primarily two-syllable, eight-letter words to keep you engaged and help retain more without mental fatigue.

2. Humorous imagery: Included to convey concepts faster than words and to trigger dopamine through laughter, increasing your desire to keep reading.

3. High-contrast design: A yellow and black cover, proven to be among the most visually pleasing and attention-grabbing colour combinations.

4. Interactive audio upgrade: The mobile version includes an upgrade to a musical adaptation of the book, with songs set to your walking pace, plus music video links for visual learners

…R